Have you ever wondered how to come up with the perfect headlines when writing blog posts?
I think most who write online are wanting to have their content read. But in order to do so, articles must be ranked higher in search engines to be more visible.
So how can your article ranked higher in the likes of Google’s search engines?
Getting more eyes on your articles has so much to do with your final title or headline that you choose, because this is what gets picked up first and foremost in search engines.
Simply put, you have chosen the best headline that you can, because it is this headline that could make or break it as far as getting those views.
So back to my original question and how can decide upon the perfect headline.
Here are 5 surefire steps to write better blog post headlines:
1. Have some working headlines.
When you are drafting your article, you will want to at the very least to come up with workable headline(s) that make sense with your article topic or main idea. Think about this article here explaining how to write headlines for blog posts.
Take for instance when I first began this article here, I knew I wanted to convey ways to write and title a blog article. A working headline that I could have began with is as follows: “Writing Headlines for Blog Posts”. This is definitely the main idea, so why not at the very least make sure your title gets that across.
So make sure at the very least to have your article headline include the article’s main purpose.
2. Make your headlines exciting.
Once you have the main topic done for your headline, now you want to add a bit of glitz and make it a bit more intriguing to turn heads to read your article.
In order to do this, you can utilize a few different writing styles, such as:
- Alliteration, which make it a bit grander to the reader, such as “Hot Headlines”.
- Strong Language, which can add a much needed punch or powerful assertion to the article at hand, such as “Best Headline” or “Better Headline”, “All Blog Posts”
- “How to” or “list” titles, because they seem to perform better and give the article title a clearer message.
- Also try to focus on who the article is for. Adding the word, “You”, such as “How You Can Write Better Headlines”, seems to grab readers attention as though you are speaking directly to them.
- Use numbers possibly when the article has clear steps or tips involved and you want the reader to know the actual numerical amount that you are discussing, such as “How to Write Better Headlines in 5 Easy Steps”.
3. Keep your headlines short but sweet
However, don’t make your headline too wordy, because you still must keep in mind for Google and search engines that shorter is better as far as ranking is concerned.
So for ranking purposes, you want to keep the title under 70 characters as more than this gets cut off in search engine results. As far as word count, for social sharing that is another story, but usually too wordy seems to not perform, as well either. So try to keep the headline title to no more than 14 words and no less than 8 if possible.
4. Make sure it is SEO friendly
Now that we dealt with character and word limits, you will also want to make sure that your title contains searchable key words, such as for this current article title, we have used, “Headlines”, “Blog” and “Posts”.
Since right now blogging is a pretty big market, having at the very least “Blog” in my headline as a keyword is definitely a plus in this example.
See it is knowing what readers are interested in reading right now and thus making it as marketable as possible, when you do come up with headlines for your articles.
5. Use CoSchedule’s Headline Analyzer for all headlines
If you are still at all in doubt about any of the above steps, you can always use CoSchedule’s Headline Analyzer, which is a FREE blog post headline analyzer that will actually score your overall headline and then rate its ability to result in social shares, increased traffic, and SEO value.
This literally takes the guess work out and helps to let you see how your headline will rank overall to allow you to decide upon the most captivating headlines to grab your audience’s attention, as well get shared and thus be viewed more.
It is so very easy to use. You just type your headline in the white box and then select, “Analyze Now”.
From there, you will get a score back and each part of your headline will be broken down to let you know how your headline scores as well as if and where it can be improved upon and even how to do so.
Trust me this tool is amazing and will most definitely help when writing blog post headlines.
See for yourself and take a look at the screenshot below of how I came to the above title for this article:
Now, you have all the tools at your disposal for writing better blog post headlines.
Also, hope you will try the above website out and if you still have any further questions on how to write better blog post headlines, please feel free to contact me or leave a comment below.